17/04/2008
Business Hub Cooperate With Zain Telecommunication in Organizing a Four Days Training
The Business Hub of the Kuwait Economic Society cooperates with Zain Telecommunication in organizing a four days training entitled “Strategic Marketing Series” which was presented by Mr. Geoffrey Bye from11 to14 Aug. 2008.
The program is designed to train marketing and non-marketing managers on the practical techniques and skills that make a modern marketing professional and a successful marketing-led company. This emphasis is on the practical and pragmatic process of marketing management rather than the purely theoretical, with case studies and work group sessions included.
Mr. Geoffrey bye has over 20 years award winning experience in marketing management ranging from developing newly created roles through to building talented and entrepreneurial marketing teams across Europe, Asia and Middle-East regions. Geoffrey Bye experience in managing multi-country teams, with marketing budgets in excess of US$40m across more than 50 markets. Now living in Kuwait, Geoffrey is managing Director and Partner in Industry and Technology Company, a marketing projects company working in the financial, energy, defense and medical sectors. Geoffrey is also GCC Chapter President of the American Academy of Financial Management (AAFM) which recently opened its prestigious training center in Salhia Complex. For more information contact maali@maalialasousi.com
Name: Business Hub Cooperate With Zain Telecommunication in Organizing a Four Days Training
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Detailed description: The program is designed to train marketing and non-marketing managers on the practical techniques and skills that make a modern marketing professional and a successful marketing-led company. This emphasis is on the practical and pragmatic process of marketing management rather than the purely theoretical, with case studies and work group sessions included.
Mr. Geoffrey bye has over 20 years award winning experience in marketing management ranging from developing newly created roles through to building talented and entrepreneurial marketing teams across Europe, Asia and Middle-East regions. Geoffrey Bye experience in managing multi-country teams, with marketing budgets in excess of US$40m across more than 50 markets. Now living in Kuwait, Geoffrey is managing Director and Partner in Industry and Technology Company, a marketing projects company working in the financial, energy, defense and medical sectors. Geoffrey is also GCC Chapter President of the American Academy of Financial Management (AAFM) which recently opened its prestigious training center in Salhia Complex. For more information contact maali@maalialasousi.com
